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Chinese tourism

19 junio, 2020

Publish your videos in China

Do you have good multimedia content to attract Chinese consumers? YouTube is blocked by Chinese Firewall. So if for example you have YouTube videos embedded into your …

12 mayo, 2020

Chinese tourism market post-outbreak

Ctrip and another of China’s biggest travel portals, Mafengwo, conducted a survey to assess consumer travel demands understanding the China tourism market post-outbreak The survey was done in …

10 mayo, 2020

Meituan Dianping and connect with Chinese travellers

The Chinese superapp Meituan has rolled out live streaming features on its platform to promote traveling and provide training to tenants. E-commerce platform Pinduoduo has also launched …

29 abril, 2020

Douyin useful for marketing foreign schools?

Douyin useful for marketing foreign schools? Of course it is. We have noticed that quite a few Chinese higher-education institutions have a presence on Douyin, but many …

24 septiembre, 2019

Xiaohongshu (Red Book): introduction

Have you ever heard about Xiaohongshu? Which e-commerce platform would you first consider for your online business when entering the Chinese market? Becoming one of the fastest-growing …

25 agosto, 2019

Weibo, a key platform in Chinese Tourism

Weibo has become a very important platform for Chinese Tourism. In a recent survey, a China digital marketing agency for the travel industry, asked 100 Chinese millennials to …

22 abril, 2019

o2o strategy – the way to connect to Chinese Tourists

O2O, which stands for Online to Offline (or, sometimes Offline to Online) has been one of the hottest topics in marketing in the last couple of years. It has …

8 febrero, 2019

Live-streaming in China

Live-Streaming in China – the summary When it comes to marketing in China, you can do it the classic way – Baidu Advertising, WeChat and Weibo campaigns …

29 enero, 2019

China’s internet is still the third-largest country on earth

At less than 50% penetration, China’s internet is still the third-largest country on earth China’s internet is massive. How massive? According to a new report from CNNIC, …

22 enero, 2019

Visual content and recommendations drive Chinese travel decisions

Visual content and recommendations drive Chinese travel decisions Ctrip recently announced a new feature on the line: travel. Users can share information such as text, photos, and …