Museums around the world are targeting the Chinese market despite the Tourism breakdown. Whit the hope of coming back to normal, Museums are starting new campaigns …
Douyin expands into e-commerce: brands can now open an online shop in the Chinese Tiktok We have recently been witnessing how Douyin is pulling ahead of …
Do you have good multimedia content to attract Chinese consumers? YouTube is blocked by Chinese Firewall. So if for example you have YouTube videos embedded into your …
Ctrip and another of China’s biggest travel portals, Mafengwo, conducted a survey to assess consumer travel demands understanding the China tourism market post-outbreak The survey was done in …
The Chinese superapp Meituan has rolled out live streaming features on its platform to promote traveling and provide training to tenants. E-commerce platform Pinduoduo has also launched …
Douyin useful for marketing foreign schools? Of course it is. We have noticed that quite a few Chinese higher-education institutions have a presence on Douyin, but many …
Have you ever heard about Xiaohongshu? Which e-commerce platform would you first consider for your online business when entering the Chinese market? Becoming one of the fastest-growing …
Weibo has become a very important platform for Chinese Tourism. In a recent survey, a China digital marketing agency for the travel industry, asked 100 Chinese millennials to …
O2O, which stands for Online to Offline (or, sometimes Offline to Online) has been one of the hottest topics in marketing in the last couple of years. It has …
Live-Streaming in China – the summary When it comes to marketing in China, you can do it the classic way – Baidu Advertising, WeChat and Weibo campaigns …