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23 marzo, 2017

Airbnb will change his name in China?

CHINA: Aibnb is forced to change his name due to the fact that China’s consumer hate it! Airbnb is now known as something different in China. On …

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23 febrero, 2017

Are Chinese Bloggers vital for Fashion brands?

Do Chinese Fashion Bloggers Have What It Takes for Luxury Brands to Succeed? Luxury fashion brands marketing to China’s affluent consumers can no doubt benefit by leveraging …

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6 febrero, 2017

Main Differences Between Baidu and Google SERPs

Main Differences Between Baidu and Google SERPs Chinese Only (Baidu and Google) The interface is only offered in Simplified Chinese. No other languages are supported. Click Behavior (Baidu …

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31 enero, 2017

Chinese Lunar New Year, the hottest times of the year for Chinese consumers to travel

Luxury Hotels Increase Social E-Commerce Efforts for CNY – Chinese travellers Chinese Lunar New Year and Chinese travellers, once a time for family and friends to reunite at …

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27 enero, 2017

The Year of the Rooster is coming!

Spring Festival, an annual celebration of the Chinese New Year, is almost upon us. While some traditions haven’t changed much, like family dinners and lighting firecrackers, others …

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17 enero, 2017

Going over 2016 in China

In June 2015, a couple dozen China-based photographers—some Chinese, some not—founded the Instagram account Eyes on China. Their goal, as member photographer Gilles Sabrié put it, was …

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11 enero, 2017

Virtual reality Market is booming in China!

Virtual reality market in China: Why should we keep an eye on the Chinese market? VR market is developing far faster than anywhere else. An infographic made by Daxue …

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9 enero, 2017

Chinese sports tourism market is beginning

With 100 million Manchester United fans in China, Thomas Cook may just have found a way to gain a competitive advantage in a market dominated by large …

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4 enero, 2017

WeChat Is Maturing

 WeChat is maturing and getting harder to acquire users   Born on January 21, 2011, WeChat now boasts 846 million monthly active users and is unquestionably the number one …

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13 diciembre, 2016

Sina Weibo is back!

Weibo Bounces Back to Relevance on China’s Social Media Scene Rumors of the impending death of the platform seem to have been grossly exaggerated with recent data …