China Social Media | marketing in China Archivos - China Social Media

marketing in China

Image Not Found On Media Library
25 abril, 2021

From the ground-breaking QR Code on-air to an “O2O” trend: inbound marketing.

After the emergence of the pandemic, QR codes in China have become all the rage; wherever one goes, a code makes it easy to connect to …

Image Not Found On Media Library
13 abril, 2021

Open your online shop in Douyin (Chinese Tik-Tok)

Douyin expands into e-commerce: brands can now open an online shop in the Chinese Tiktok We have recently been witnessing how Douyin is pulling ahead of …

Image Not Found On Media Library
31 marzo, 2021

Adaptation in China is vital

H&M gets cancelled in China. The importance of understanding how to adapt a company to the Chinese market. The controversy arose after the company initiated a …

Image Not Found On Media Library
18 marzo, 2021

Chinese Clubhouse is coming

“The banning of Clubhouse app in China sparks a wave of apps replicating its business model”. Clubhouse is an invite-only social media platform entirely based on …

Image Not Found On Media Library
8 marzo, 2021

Douyin means marketing success in China

Recently some of our customers call us and ask why platforms like WeChat and Weibo do not guarantee satisfactory marketing results as before. The answer we …

Image Not Found On Media Library
25 octubre, 2020

Instant Shopping in China via livestreaming

Instant Shopping and instant delivery is how e-commerce and livestreaming selling work in China.   Can one order items beyond {takeaway} food and expect them to arrive …

Image Not Found On Media Library
20 julio, 2020

Big Changes in Weibo

Big changes coming to URLs on Weibo Campaigns. Weibo introduces new regulations for adding external links to the posts and ads. From now on, the platform will …

Image Not Found On Media Library
16 junio, 2020

Zhihu B2B strategy in China

Zhihu is a platform where companies can develop  B2B marketing strategies in the Chinese market. Usually your customers will have a lot of questions on their minds. …

Image Not Found On Media Library
5 mayo, 2020

The Chinese Instagram – Oasis

Last year Sina Weibo invited his Weibo followers to join Oasis. Oasis is Weibo’s answer to Instagram and has a content-driven model like Xiaohongshu (Little Red Book), …

Image Not Found On Media Library
29 abril, 2020

Douyin useful for marketing foreign schools?

Douyin useful for marketing foreign schools? Of course it is. We have noticed that quite a few Chinese higher-education institutions have a presence on Douyin, but many …

5 $ Douyin set up course