Recently some of our customers call us and ask why platforms like WeChat and Weibo do not guarantee satisfactory marketing results as before. The answer we …
The Chinese consumer is the smartest consumer we could find.They know the global price point for all of their favorite brands and are very sophisticated in …
The innovations behind China’s Singles Day shopping phenomenon is about mainly Live streaming Live video streaming and young consumers in smaller cities are powering growth of …
Instant Shopping and instant delivery is how e-commerce and livestreaming selling work in China. Can one order items beyond {takeaway} food and expect them to arrive …
What to do you think about Livestreaming Museums with Taobao Live? On March 1, the Potala Palace in Lhasa welcomed a record-breaking 1 million-plus tourists. We are …
Weibo launches a short-video app: “Planet Video”. Publishing videos is nothing really new on Weibo, but following WeChat’s move to roll out video accounts, Weibo couldn’t have …
China becomes the number one ice-cream consumer in the world. Just to give you an idea of the market size, in 2014, it was worth 70.8 billion …
Weibo live streaming is one of the best tools for promoting in the Covid age that we are living. And for fashion shows is a great opportunity. …
Big changes coming to URLs on Weibo Campaigns. Weibo introduces new regulations for adding external links to the posts and ads. From now on, the platform will …
Do you have good multimedia content to attract Chinese consumers? YouTube is blocked by Chinese Firewall. So if for example you have YouTube videos embedded into your …